Market validation, done for you

See what sticks.

We test business ideas before they get built. You give us an idea, we put a real website in front of real buyers for six months, and you get a clear answer on whether people actually want it. Here is how it works.

What are you trying to work out?

Which one are you?

Roughly where's the business at?

$500k

annual recurring revenue

pre-rev$100k$500k$1m$5m+

Where do we send how it works?

Name

Done. It's on its way.

Check your inbox for what we do, what it costs, and a real example report.

This page is one of our test sites. You're looking at the product right now.

This is what we build for clients, pointed at our own idea. The numbers below are real and update as people use the page.

test sites running right now, including this one.

sign-ups on this page so far.

ideas we've tested and told the founder to drop.

02 · what it is

A simple way to test an idea before you build it.

You have an idea you haven't built yet. Instead of guessing whether people want it, you find out with real behaviour from real buyers. That is the whole thing. Below is how it runs.

one

You give us the idea.

A short brief is enough. We handle the name, the website and the setup.

two

We put it in front of real buyers.

A real website, several versions, and paid traffic for six months. We track who visits and who signs up.

three

You get a clear answer.

The data, a plain report, and a straight call on whether the idea has genuine pull.

03 · why more than one version

We build a few versions, not one.

A page with no sign-ups can mean two opposite things: people saw it and said no, or nobody ever saw it. We cover both. Several versions of your page, plus paid, relevant traffic, so a no actually means no.

Each version sells your idea a different way: on credibility, on the problem, on timing, or on price. Whichever wins tells you not just whether people want it, but why.

the credibility angle

Does this market buy on trust?

Credentials, track record, who's behind it. The version you're reading now.

the problem angle

Is the problem actually felt?

Name the pain in the market's own words. Watch who reacts.

the timing angle

Does timing pressure convert?

The shift, the early movers, the cost of being late.

the price angle

Does the plain maths convert?

Outcome, price, comparison. Wallet-out behaviour.

Same idea, same offer, same sign-up. Four different arguments. Which one wins tells you what kind of market you have.

We've tested 1,457 ideas and told the founders to drop them. They kept their money.

Finding out early is the point. Here it costs six months and a small budget. The alternative costs a year of building and a team's salaries.

04 · the proof

Don't take our word for it. Watch our own test run.

We run Spaghetti on itself. This page is one of four versions, and one of the 981 test sites live right now. Its real data is below, updated weekly. Flat weeks stay on the chart.

sessions0
engaged0
emails requested0
lens leadingcredibility

live counts, not projections. updated weekly.

Get the details.

05 · what you get and what it costs

Six months. One clear answer. No surprises.

weeks 1 to 2

We build it.

A real website for your idea, in several versions, with a domain, a name and a simple logo. You approve the words. We do the rest.

weeks 3 to 24

We drive real traffic.

Google ads and search send relevant people to your page. Once a month you get a plain report: who came, which version won, what they searched, and what we'd do next.

week 26

You get your answer.

The data, a written report, and a straight call: build it, change it, or drop it. Knowing early is the win.

$1,000 per idea, per month. Six month minimum. Most people test three ideas at once. It's the cheap way to find out.

06 · the close

Want the full details in one email?

What we do, exactly what it costs, and a real example of the report you'd get. One email, no follow-ups, no sales calls.

One email, sent once. This request is also a sign-up on our own test page.